Heretofore, you had two options for suggested/upsold donations:

• The effective upsell: Where the buyer receives an explicit suggestion to also donate, and;
• Round-up: Where the user has the option to round up their purchase to the nearest dollar during checkout.

Both have been tremendously successful. It's common to see thousands in additional donations simply by flipping these features on.

Then we got creative.

What if we addressed a common request--to offer the buyer the option to cover card processing costs and smashed it together with a suggested donation?

We ran some tests to see what buyers would respond to and we're so puffed up by the early results we've launched it as a feature.

Introducing Donation Round-up Plus.

If you revisit any donations you collect, you'll see some new options in the Round Up dropdown menu.

By choosing one of the two new options, you can give buyers the option to also cover the cost of credit card processing--either in place of the smaller round up or as an additional choice.

This small, extremely easy incremental change can result in hundreds or thousands of dollars in additional donations.

This option works with sales anywhere - embedded widgets and checkout, on goelevent.com, and through the Box Office / Retail point of sale. This feature is available to all clients at all pricing tiers.

Learn more about round up donations here.