What's new in Elevent

This is a small patch to fix a single bug. This patch fixes the way Brands were importing so they always populate the correct brand(s) for events and showtimes.

Brands are a great way to automatically surface specific events on specific pages/calendars on your website.

For the ultimate in price control, we've reintroduced the most specific ticketing price setting to reserved seating showtimes. This is some super-specific pricing control, so let's back up a bit and give it some context.

Basic Ticket Price Controls Already In Play

Before we even talk about showtime-specific price overrides, you have a set of tickets and they all have a starting, regular price that customers pay. For instance, a $50 Regular Adult ticket has, hey, a $50 price. That's what a customer will pay. It might report out a bit differently on some reports (e.g. Fair Market Value) but it's a $50 ticket.

Discounts can reduce the price of a ticket in all manner of ways. Taxes and service charges can also seem to affect the ticket price, especially when using all-in pricing, but that's not really part of that ticket price.

As you probably know, each showtime can have multiple tickets for sale. And each of those tickets can have different prices. It's common to see a regular price ticket, a student ticket that's less expensive, and maybe a members-only ticket.

Okay, so that's the basics. Let's get fancy.

Advanced Ticket Price Controls That Already Exist

When you get into multiple-section seat plans, those same tickets may or may not be for sale in each section. For instance, you might have a balcony and orchestra, with different tickets sold in each section.

Getting really advanced, which tickets (and pricing) are available to each segment of buyer is controlled by allocations. For instance, in each section, some tickets and/or seats might be available at a lower cost to board members and VIPs. Whereas the general public only sees tickets and pricing for them. When we're talking about reserved seating, the ability to choose and at what price(s) is a per-seat thing.

You can even use a few allocations to create pricing tiers--one set of prices for early buyers, a Tier II as prices go up, and Tier III with higher prices as that show has limited seats left.

Showtime Ticket Overrides

We've added one final level of price control - per-showtime overrides on a ticket. This already exists in general admission and used to exist in our older version of reserved seating--so we've brought it back.

If you have one scheduled showtime of an event--and later on, you decide you need to change the price for just that one showtime--you don't need to add more tickets to sell. In the Back Office, navigate to that show from your calendar and peek at your tickets.

In General Admission, you'll see a little blue edit icon--press that and you can quickly and easily change the price of one type of ticket for just that one showtime.

When we're looking at Reserved Seating or multi-section seat plans, the price can be tweaked for each section for just one showtime. Super-specific, but surprisingly easy.

Visit the Showtime Details page in the Back Office, but this time, open up each section. Then change the ticket price for a ticket in that section (higher or lower, your call).

Yes, for you larger venues, this is what's happening underneath during dynamic pricing.

When you change prices, it doesn't affect tickets that have already been purchased or tickets in carts already--it'll only affect future buyers.

This was a bit of a deep dive. If that was overwhelming, it's ok. Most likely, this isn't your day-to-day experience. If you find yourself spending too much time adding tickets and pricing, make sure you have allocation templates you can use for your frequent pricing schemes.

Changing Ticket Prices is documented much more succinctly here.

Selling merch through the Elevent point-of-sale is fast and easy--just scan the QR code or barcode on the merch, and much like a supermarket, items go into the cart.

What if your incoming merch doesn't come with SKU labels already on them? Now, you can use Elevent to generate and print sticky labels that'll scan during sale.

Generating SKUs

A SKU is that code that uniquely identifies each product, whether you have 1 or 1000 of them. If you've ever shopped for a replacement sink part or an obscurely-sized air filter, you've probably searched for the SKU online to find the exact thing you needed.

To generate them in Elevent, go to and choose the merch you want to work with.

Here we have books with a couple of variants. Each variant has its own price, SKU, and more. One of our books doesn't have a SKU, so you can press the Generate button to have Elevent create one.

Then press to save it.

Once you have a SKU, you can press the yellow to print a label or (https://content.elevent.app/support-images/merch/btn-merch-print-all.png) to print a label for each variant.

These labels aren't fancy--just a barcode and visible SKU for each. These print out on the same Dymo label printers that can be used to print credentials. If you need to print it multiple times, in the print dialog, just input the number of copies you want as you do when printing anything.

You can also print labels for all variants from the Merchandise Manager using the same little print button.

Learn more about merch and merch variants here.

If you are using reserved seating, you have a couple of new seat types to choose from.

Seat icons are set on each venue's seat plan(s). In the main menu, go to , choose a venue and seat plan, then press Edit to go into Edit mode.

Vroom on into any seat and right-click/two-finger press a seat to fine-tune it. Choose any seat icon you want.

Become a reserved seat plan wizard here.

With WordPress Version 1.6.0, we introduce some very welcome functionality--creating multi-part events gets a lot easier and they show more accurate timing and location info. We also add a long-awaited feature: the ability to sync html and formatted content from Elevent events into WordPress.

We also squashed some bugs, including a huge one that'll help guard against breaking your events if you find yourself fiddling with events and showtimes and the way they depend on each other.

Multi-part Events Truth Serum

Multi-part events are events that are composed of multiple, separate events like short films, one-act plays, individual comics, DJs, or opening acts. Tickets are sold to the block/line-up/program, but each individual work or performer has their own searchable landing page as well.

Because each 'sub-event' gets a full landing page and all of the images and info to feature them on your website, you still create events and schedule some sort of showtime to make them automatically sync into your website. That could cause some confusing display language around when and where each sub-event really happens--since it's really just a part of the multi-part event--that full program where tickets are sold.

Now, whenever a sub-event is part of a multi-event, each sub-event automatically inherit all the correct info from the multi-part event. They keep the info about the actual artists and the work, but the when and where all come from the multi-part event, like the venue, date, and start time.

Now, you don't have to care about when and how you schedule those sub-events. As long as they are in the near-future, they'll look and work like you want them to without another thought.

Revisit multi-part events here.

Import Custom HTML on Events

One of the few informational fields about Events that couldn't automatically sync into the website is this Custom HTML field.

Now, even formatted custom HTML from this field can securely sync into your website--a great option for those extended descriptions, summaries, bios, or programmer's notes.

Note: only text formatting is supported in this field--no images or embedded videos).

To actually see this field on your event landing pages, be sure to add this new field to your event page template(s).

Learn about customizing your event landing page templates here.

Special Bug Fix - Events Don't Need Showtimes

The #1 way we saw people causing ugly page errors was manually deleting either an event or a showtime without deleting both. An event or showtime without a partner would fail, well, ungracefully. Now, even if you manually delete one, you won't accidentally cause larger issues.

Tickets can no longer walk around the place, acting superior to other products. Like tickets, membership cards and scannable passes can also be added to a user's Apple or Google wallet--in lieu of any printing or email searching.

This opens up a host of new possibilities, in addition to the obvious customer service and convenience benefits.

For instance, it's now possible or even easier to:

• Scan-to-find members from their phone at the box office or any point of sale
• Monetize sponsor visibility or cross-sell from walleted items
• Show symbols or insignias confirming reciprocity access--for instance, add the official NARM badge to certain memberships so your members have reciprocal access to participating museums without them carrying a physical card around
• Cut costs on certain expensive printed/produced credentials

To take advantage of this feature, you need to have enrolled in our mobile wallet add-on. Chat with us through the Back Office if you're interested in turning this capability on.

Technical stuff alert--this is for system integrators.

To help improve data quality of merchandise and concessions in integrated third party systems, on every order that includes merch or concessions items, those individually sold items will include a [TransactionHash] property. That's easier and more reliable than relying on line item IDs or a compound ID.

You'll see this extra, helpful field in any call that returns customer purchases, like /Customer or /Order/Anonymous

For Salesforce and other CRM integrations, this solves any issues showing some dupe merch or concessions sales for repeat customers.

You may have noticed not too long ago, the main menu in the Back Office got a bit of a reshuffle.

Searching for Customers of all sorts is such a common activity--and there are several ways to find that person you're searching for--as people to import, as members, voucher & gift card users, gift givers and receivers, etc.

We consolidated all of that customer searching and bubbled it up towards the top of the main menu.

This equates to less searching around to find your people.

Have you ever wanted an easy way to see all of your no-shows for one specific showtime? We've added a filter to the Showtime Entry Detail report to help you do just that.

First, head on over to and find the Showtime Entry report.

Next, choose any showtime to examine in greater details by clicking on that row in the list of showtimes.

This report is the comprehensive view of every bit of admission activity around this showtime. To also see who did not show up, flip the Include Unused filter to Yes.

The report will update. In the redemption list, you'll see red "x" marks next to every ticket that wasn't scanned in at the door.

This includes any ticket in a package or subscription; it will not include passholders since there's no firm indication they may show up.

This ability applies only to our cinema clients who use our SWIFT integration to auto-report weekly grosses.

In the occasional situation where SWIFT may ask you to resubmit the file, we've added the ability to download the SWIFT file from a prior submission in CSV format--the format SWIFT requires. That file can then be resubmitted directly.

For Comscore and Maccsbox, this was already possible but in the XML format they require.

Please see your agreement with these third-party companies to ensure you resubmit in a compliant manner.

Learn more about automated film box office reporting here.